Interactive Advertising Bureau - Latest News [Page 1]

NZ Interactive Revenue cracks the $200m mark in Q3

Monday, 7 December 2015, 11:42 am | Interactive Advertising Bureau

Interactive Advertising* in New Zealand passed $200m in a quarter for the first time in Q3 2015. The 21% increase year-on-year was fueled by significant spend increases in the Mobile (98%), Social Media (53%) and Search and Directories (28%) categories. ... More >>

Interactive Advertising Market Experiences Positive Growth

Tuesday, 13 November 2012, 4:24 pm | Interactive Advertising Bureau

Total interactive advertising spend in Q3, 2012 was $94.02m , an increase of 3% from the last quarter and an increase year-on-year of 5%. More >>

Online advertising in NZ up 20 percent year-on-year

Wednesday, 18 May 2011, 11:48 am | Interactive Advertising Bureau

Total online advertising spend in Q1, 2011 was $68.12 million up 20% year-on-year. All channels experienced growth year-on-year: • Search & Directories: up 29.81% • Display: up 22.24% • Classifieds: up 10.15%. More >>

Online advertising in NZ overtakes the $250m mark in 2010

Thursday, 17 February 2011, 1:48 pm | Interactive Advertising Bureau

For the first time, Display surpassed Search & Directories with year-on-year growth of 23.09%, thanks to the rise of internet video and social media advertising. This follows the global trend, as reported by ZenithOptimedia and eMarketer, that Display ... More >>

Online advertising expenditure figures for 2010

Wednesday, 24 November 2010, 12:58 pm | Interactive Advertising Bureau

The growth of New Zealand’s online advertising market continues, with the most recent July-September 2010 quarter totalling to $67.93m, up $4.83m on the Q2, 2010 result. More >>

IAB New Zealand Appoints Marketing Manager

Thursday, 20 August 2009, 4:24 pm | Interactive Advertising Bureau

The IAB NZ is very pleased to announce that Alisa Higgins has accepted the new role of Marketing Manager, IAB New Zealand. Alisa will be known to many people in the media world from her time at the Internet Bureau where she had marketing and sales ... More >>

NZ advertisers continue strong support of online

Friday, 12 June 2009, 1:16 pm | Interactive Advertising Bureau

The latest IAB Insight Report for Q1 2009 was released by the Interactive Advertising Bureau of New Zealand and PricewaterhouseCoopers today. The first quarter of 2009 has delivered a very strong result for interactive advertising in New Zealand with ... More >>

 

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