Jenny Rudd from MOSH - Latest News [Page 1]

Bud Light. #UpForWhatever campaign gets it horribly wrong

Wednesday, 29 April 2015, 3:54 pm | Jenny Rudd from MOSH

The #UpForWhatever hashtag has been used repeatedly over the last few years by Bud Light but now they have got themselves in some hot water after adding the following tagline “The perfect beer for removing ‘no’ from your vocabulary for the night. ... More >>

Hillary Clinton's candidacy and social media expertise

Tuesday, 14 April 2015, 2:44 pm | Jenny Rudd from MOSH

Yesterday, Hillary Clinton released a video just over 2 minutes long stating her intention to run for president on her You Tube channel. Her message: 'Everyday Americans need a champion. I want to be that champion.' It's only a few hours since its release ... More >>

Happy fifth birthday, Pinterest. You aren't like the others.

Sunday, 5 April 2015, 5:32 pm | Jenny Rudd from MOSH

If social media platforms were children, you'd be pretty proud to call Pinterest your own. At 5 years old this month, Pinterest shows markedly different characteristics to her peers. Just a few months younger, Instagram would be a self absorbed, selfie ... More >>

Google Maps for the Body

Wednesday, 1 April 2015, 12:47 pm | Jenny Rudd from MOSH

The ability to zoom in from outer space all the way through countries, cities, streets and finally looking through the windows of a house has been available on Google Maps for some time. More >>

Kills And Moon Nail the 'Social Media as PR' Game

Wednesday, 18 March 2015, 2:38 pm | Jenny Rudd from MOSH

Raising your profile by any means fair or foul isn't a modern concept. This week Natalia Kills and her husband Willy Moon got acres of airtime across all forms of media following Kills' response to X Factor contestant Joe Irvine's performance. More >>

Gin Wigmore bites back at internet troll

Thursday, 12 March 2015, 10:57 am | Jenny Rudd from MOSH

It's all very well taking the moral high ground and ignoring internet trolls. Sometimes, though, they are just too annoying to ignore. That's clearly how Gin Wigmore felt when she returned serve straight back to Barry Scott on Facebook who had written ... More >>

Gin Wigmore Bites Back at Internet Troll

Wednesday, 11 March 2015, 3:47 pm | Jenny Rudd from MOSH

It's all very well taking the moral high ground and ignoring internet trolls. Sometimes, though, they are just too annoying to ignore. That's clearly how Gin Wigmore felt when she returned serve straight back to Barry Scott on Facebook who had written ... More >>

New Zealand's most expensive cake

Wednesday, 4 March 2015, 12:07 pm | Jenny Rudd from MOSH

There is plenty of nervousness around posting photos of a girls' night out downing tequilas on Facebook. God forbid anyone tag you in them and you lose out on your dream job because an employer googles you and sees a Chippendale in nothing but a ... More >>

Congressman Aaron Schock, His Office & Instagram

Thursday, 26 February 2015, 4:14 pm | Jenny Rudd from MOSH

Being born in the eighties, US Republican Congressman Aaron Schock knows that hanging out with celebs and travelling like a rock star are aspirational hobbies to his fellow generation X crew who are often labeled with a 'what's in it for me?' attitude. Schock ... More >>

Trolling on social media. Is this the turning point?

Monday, 9 February 2015, 11:34 am | Jenny Rudd from MOSH

Have you ever seen an internet troll? What do they look like? Could you spot one in the street? Perhaps the reed thin guy in a grey anorak with thin lips set like an underscore to his face? Are they a close knit group who check their troll members ... More >>

Supreme Court ruling over First Amendment social media case

Tuesday, 9 December 2014, 1:49 pm | Jenny Rudd from MOSH

Anthony Elonis of Pennsylvania claims that the threats to his estranged wife he posted on his Facebook profile were merely a crude expression of spontaneity and that they are protected by his right to freedom of speech under the First Amendment. In June ... More >>

Ello: marketing themselves as anti-Facebook

Thursday, 2 October 2014, 1:32 pm | Jenny Rudd from MOSH

When promoting a new product, the obvious move would be to extol its virtues. Being negative about competitors may be tempting, but ultimately your own image will suffer. Ello is a fairly new social networking platform, built by artists and designers. ... More >>

Apple, The Media, And Marketing

Friday, 19 September 2014, 4:12 pm | Jenny Rudd from MOSH

It is quite astonishing how much of the news is taken up with Apple releasing their iWatch and the iPhone 6; newspapers, online news sites, it's splashed all over the world press. Is a new version of a phone really newsworthy enough of that much press? More >>

What happens on social media when the spark goes out?

Monday, 8 September 2014, 5:09 pm | Jenny Rudd from MOSH

Spark have had a busy few days with their IT gang working overtime trying to sort out the mess after a few nosy kiwis clicked on links which claimed to take viewers to the leaked pictures of celebrities such as Ariana Grande and Jennifer Lawrence. ... More >>

An Apple a day keeps the doctor away

Thursday, 4 September 2014, 10:03 am | Jenny Rudd from MOSH

Imagine never having to wait for, or pay a doctor unless you were acutely unwell. A world where someone with diabetes, cardiac disease, or any other number of chronic conditions could monitor their vital signs and inform their physicians with a simple ... More >>

Facebook’s experiment

Wednesday, 9 July 2014, 11:15 am | Jenny Rudd from MOSH

Facebook can do whatever you like. You gave them permission. There have always been general mutterings about security and the rights to your own content on Facebook. Every now and then you'll see a string of copy and pasted status updates from your ... More >>

Yo! Is This A Joke?

Saturday, 28 June 2014, 8:58 am | Jenny Rudd from MOSH

Every day I sift around newspapers and websites looking at what's happening in social media - new apps and success stories pop up everywhere. A few months ago at MOSH we had a good giggle at the app Livr which was heavily promoted on April Fools Day. ... More >>

Twitter reaction to Elliot Rodger shooting

Friday, 30 May 2014, 12:37 pm | Jenny Rudd from MOSH

Women don't want retribution. They want to be heard. Elliot Rodger gathered a load of firearms and ammunition in his room then went on a killing spree. If you have seen the video clip he released before the hell he unleashed and read some of the ... More >>

Gary Turk Lays It on a Bit Thick in Viral Video 'Look Up'

Wednesday, 7 May 2014, 11:43 am | Jenny Rudd from MOSH

22 million hits on YouTube in a couple of weeks is a social media jackpot. Except the video Look Up by Gary Turk denounces the use of social media, urging us to 'Look Up' from our phones lest we miss an opportunity such as the love story opined in ... More >>

Sterling & Alves: Differing Reactions to Racism in Sport

Thursday, 1 May 2014, 12:35 pm | Jenny Rudd from MOSH

On one side of the Atlantic, owner of NBA Clippers Donald Sterling is being fined $2.5m for racist comments. On the other, Barcelona player Dani Alves gets a banana thrown at him by a Villarreal fan whilst taking a corner. More >>



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