Mosh Social Media - Latest News [Page 1]

Study could be used to counter high suicide rates

Thursday, 31 July 2014, 3:52 pm | Mosh Social Media

Should social media companies such as Facebook and Twitter be subject to moral obligations with regards to their customers' mental health? In the wake of the furore following the “Emotional Contagion” study carried out by Facebook themselves, the question ... More >>

Facebook’s experiment

Wednesday, 9 July 2014, 11:15 am | Jenny Rudd from MOSH

Facebook can do whatever you like. You gave them permission. There have always been general mutterings about security and the rights to your own content on Facebook. Every now and then you'll see a string of copy and pasted status updates from your ... More >>

Yo! Is This A Joke?

Saturday, 28 June 2014, 8:58 am | Jenny Rudd from MOSH

Every day I sift around newspapers and websites looking at what's happening in social media - new apps and success stories pop up everywhere. A few months ago at MOSH we had a good giggle at the app Livr which was heavily promoted on April Fools Day. ... More >>

Twitter reaction to Elliot Rodger shooting

Friday, 30 May 2014, 12:37 pm | Jenny Rudd from MOSH

Women don't want retribution. They want to be heard. Elliot Rodger gathered a load of firearms and ammunition in his room then went on a killing spree. If you have seen the video clip he released before the hell he unleashed and read some of the ... More >>

Jay Z, Beyoncé and Solange: In-Law relationship management

Wednesday, 21 May 2014, 1:55 pm | Mosh Social Media

For years celebrities, who initially were mainly politicians and sports stars, were able to operate without close scrutiny - with just photographs in the paper as windows into their private lives. Whilst a photo can look compromising, there is always the ... More >>

Gary Turk Lays It on a Bit Thick in Viral Video 'Look Up'

Wednesday, 7 May 2014, 11:43 am | Jenny Rudd from MOSH

22 million hits on YouTube in a couple of weeks is a social media jackpot. Except the video Look Up by Gary Turk denounces the use of social media, urging us to 'Look Up' from our phones lest we miss an opportunity such as the love story opined in ... More >>

Sterling & Alves: Differing Reactions to Racism in Sport

Thursday, 1 May 2014, 12:35 pm | Jenny Rudd from MOSH

On one side of the Atlantic, owner of NBA Clippers Donald Sterling is being fined $2.5m for racist comments. On the other, Barcelona player Dani Alves gets a banana thrown at him by a Villarreal fan whilst taking a corner. More >>

Facebook's Unbundling Gathers Momentum

Tuesday, 29 April 2014, 3:30 pm | Mosh Social Media

All the signs are there for Facebook to unbundle itself and stand as a series of apps and sites catering for specific needs: Instagram for photos, Messenger for chatting and email, Search and the lesser known but canny Paper. Paper is a series of stories ... More >>

US Airways Twitter Scandal: Whoops, sorry about that

Thursday, 17 April 2014, 4:43 pm | Mosh Social Media

Jenny Rudd, Head of Content at MOSH, New Zealand's leading social media agency comments on the pressure to be perfect for social media community managers following the pornographic image posted on the US Airways Twitter feed. More >>

NZSOMO 2014 promises to be biggest of its kind in NZ

Monday, 7 April 2014, 3:32 pm | Mosh Social Media

The itinerary for the 2014 Social Media forum #NZSOMO has been announced. The big four are all represented with talks from Facebook, Twitter, Google and LinkedIn. The event will be held at the Viaduct Events Centre in Auckland on 30th June 2014 ... More >>

Would I Livr To You?

Tuesday, 1 April 2014, 2:19 pm | Mosh Social Media

Jenny Rudd, Head of Content at MOSH, New Zealand's top social media agency spots a April Fool's Day gag running for the last month More >>

On the #nomakeupselfie Facebook campaign

Wednesday, 26 March 2014, 3:05 pm | Mosh Social Media

Last week my Facebook feed started to get clogged up with fetching pictures of friends with no make up on. The campaign had started with #beatcancer under each picture and encouragement for others to follow suit and raise awareness. Cancer Research ... More >>

The power of the RT for business

Tuesday, 25 March 2014, 4:53 pm | Mosh Social Media

The moment Twitter crashed on Oscars night will go down in history as it tried to cope with the retweets of Ellen DeGeneres’ star studded selfie. Retweeting is a vital part of interaction on Twitter and is a particularly useful tool for business. ... More >>

Blurred lines of social media in journalism

Wednesday, 5 March 2014, 3:58 pm | Mosh Social Media

Jenny Rudd, Head of Content at MOSH, New Zealand’s top social media agency comments on the role of social media in the life of a journalist. More >>

How important is content driven SEO?

Friday, 28 February 2014, 4:30 pm | Mosh Social Media

Google is ever more sophisticated at picking sites which creep up the rankings and sit on the throne - page 1 of a search. Never has quality content been so important in determining your rank, according to Julian Thompson, Head of Digital at MOSH, ... More >>

Don’t Shout, Listen

Wednesday, 29 January 2014, 1:40 pm | Mosh Social Media

Traditional marketing methods are obsolete on social media according to Julian Thompson, Head of Digital Media at Mosh. ‘We operate on the assumption that unless the customer is actually choosing to get involved by giving permission or ‘liking’ an ad, ... More >>

Mosh offer New Year’s Resolutions in world of social media

Thursday, 23 January 2014, 12:48 pm | Mosh Social Media

This year will be a year of doing things properly in the world of social media according to Jeremy Marks, Head of Strategy at Mosh. ‘New Zealand has always been a bit behind the pace compared to the rest of the world when it comes to social media marketing ... More >>

MOSH adds variety to social media training

Tuesday, 12 November 2013, 4:40 pm | Mosh Social Media

MOSH social media consultants, trainers and experts have increased their social media training options by adding a number of focused 2-hour training modules to complement the full day workshops (Training Camps) that have been running since earlier in the ... More >>

Seek Says it All – Plus Some

Monday, 7 October 2013, 2:27 pm | Mosh Social Media

Of the 333 marketing and communications jobs listed on SEEK, close to 90% of roles identify social media expertise as being important and almost 20% of roles now have social media or digital media in their title. More >>

Social Media Marketing Training Courses To Continue

Wednesday, 11 September 2013, 4:23 pm | Mosh Social Media

Digital marketing experts Mosh have decided to continue running their social media training courses after the success of the previous three workshops. More >>

 

 

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