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Self-beliefs shape what luxury means to us

Thursday, 31 August 2017, 2:15 pm | Prada

New research suggests our unconscious self-beliefs influence what we value in luxury items, and that rather than targeting particular kinds of consumers, marketers should shape our self-beliefs to fit with their brand More >>

Louis Vuitton Cup Semifinals End

Wednesday, 18 December 2002, 11:05 am | Prada

LOUIS VUITTON CUP SEMIFINALS END - WITH TWO WINS LUNA ROSSA DOESN'T ADVANCE TO THE REPECHAGE More >>

Quotes: Patrizio Bertelli & Francesco De Angelis

Wednesday, 18 December 2002, 9:01 am | Prada

At the end of the semifinals of the Louis Vuitton Cup francesco de Angelis said: "We left the dock this morning hoping to race two matches today and to even our score. As the day wore on and we just sat there waiting for the wind we began to feel that ... More >>

Quote From Matteo Plazzi

Tuesday, 17 December 2002, 9:58 am | Prada

At the end of today's racing matteo plazzi, navigator of Luna Rossa, said: "Today was a hard day for us. OneWorld raced very well and did not make any mistakes and when you are behind you tend to push things. In these situations it does not always ... More >>

Oneworld Usa 67 (3) Luna Rossa Ita 74 (1)

Monday, 16 December 2002, 3:54 pm | Prada

After yesterday's third postponement in a row due to high winds, today the Race Committee was able to complete match four and match five of the Louis Vuitton Cup 2002-2003 semifinals. More >>

Third Postponement In A Row Due To High Winds

Monday, 16 December 2002, 12:08 am | Prada

Third postponement in a row due to high winds for match four of the Louis Vuitton Cup 2002-2003 semifinals, The competing yachts waited at sea until 14:30 when the Race Committee signaled the postponement. Racing will resume tomorrow, weather permitting, ... More >>

Match Four Is Postponed Again Due To High Winds

Monday, 16 December 2002, 12:07 am | Prada

Second postponement in a row due to high winds for match four of the Louis Vuitton Cup 2002-2003 semifinals, At 13:10 the Race Committee is forced to delay the starts due to the 20 knots plus winds (the limit is set by the rules at 19 knots) as a squall ... More >>

Quote From Francesco De Angelis

Friday, 13 December 2002, 11:57 am | Prada

At the end of today's race Francesco de Angelis, skipper of Luna Rossa, said: "At the end of the first downwind run we found ourselves in a very difficult tactical situation and we tried to get the maximum advantage out of it. Unfortunately we had ... More >>

Semifinals Postponed Due To High Winds

Friday, 13 December 2002, 9:37 am | Prada

Match four of the Louis Vuitton Cup 2002-2003 semifinals has been postponed to tomorrow due to the strong SW winds that are blowing on the Hauraki Gulf since early morning. The Race Committee signalled the postponement on shore at 7.30 am this morning. There ... More >>

Race Three Of Semifinals

Thursday, 12 December 2002, 6:13 pm | Prada

The match between Luna Rossa ITA 74 and OneWorld USA 67 starts on time at 13:25. There are 16-18 knots of wind on the race course. Rod Davis, at the helm of Luna Rossa, takes the right end of the line and tacks immediately away on port. USA 67 ... More >>

Quote From Torben Grael

Thursday, 12 December 2002, 10:37 am | Prada

At the end of today's race Torben Grael, tactician on board Luna Rossa, said: "It was a difficult race today. The wind was very shifty and we had rain and poor visibility. We favoured the left and played the shifts accordingly. OneWorld had a good right ... More >>

Luna Rossa Ita 74 Has The Best Over OneWorld

Thursday, 12 December 2002, 9:42 am | Prada

RACE TWO OF SEMIFINALS - LUNA ROSSA ITA 74 HAS THE BEST OVER ONEWORLD USA 67 More >>

Quote From Francesco De Angelis

Wednesday, 11 December 2002, 9:33 am | Prada

At the end of today's race Francesco de Angelis, skipper of Luna Rossa, said: "It's been a close and very hard fought race. We had two opportunities to pass OneWorld but somehow we were unable to capitalize on at least one of these. OneWorld sailed ... More >>

One World Usa 67 Beats Prada

Tuesday, 10 December 2002, 4:21 pm | Prada

After yesterday's postponement due to the high winds, today the Race Committee is able to fire the starting gun for race one of the Louis Vuitton Cup 2002-2003 semifinals, raced on a best of seven series. More >>

Decision Of The America's Cup Abritration Panel

Monday, 9 December 2002, 9:07 pm | Prada

The America's Cup Arbitration Panel has ruled that OneWorld has been in breach of the Protocol and that it will be penalized as follows: OneWorld will loose one point in the semifinal of the Luois Vuitton Cup and, if it advances, in the final of the ... More >>

Race one of semi-finals postponed

Monday, 9 December 2002, 4:59 pm | Prada

No racing today, day one of the Louis Vuitton Cup 2002-2003 semifinals, raced on a best of seven series. The Race Committee was forced to postpone all racing at 14:30, due to the strong winds, well over the 19 knots limit. All racing will resume tomorrow. More >>

Luna Rossa ITA 74 Will Race One World USA 67

Monday, 9 December 2002, 10:08 am | Prada

SEMIFINALS START TOMORROW - LUNA ROSSA ITA 74 WILL RACE ONE WORLD USA 67 IN BEST OF SEVEN SERIES More >>

Prada Legal Adviser’s Computer Stolen

Monday, 2 December 2002, 9:35 am | Prada

Alessandra Pandarese reported this morning the theft of her laptop computer from the premises of her supporting law firm in Auckland. Ms Pandarese is the principal legal advisor to Prada Challenge 2003 and secretary-general of Challenger of Record ... More >>

Quote From Francesco De Angelis

Monday, 2 December 2002, 9:34 am | Prada

At the end of today's racing Francesco de Angelis, skipper of Luna Rossa, said: "We knew from the start that this was going to be a tough series and it was. Even though the scoreboard result of 4-0 may lead to believe it was an easy walk, in reality ... More >>

Luna Rossa And One World Advance To Semifinals

Monday, 2 December 2002, 9:31 am | Prada

With today's racing the Louis Vuitton Cup 2002-2003 quarter finals repechage, raced on a best of seven series, is over. More >>

 

 

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