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DoubleVerify - Latest News [Page 1]
DoubleVerify Releases 2025 Global Insights Report On Walled Gardens, Unpacking Consumer And Marketer Trends
Monday, 8 December 2025, 9:47 am | DoubleVerify
Findings reveal ANZ advertisers’ brand suitability concerns across social media - while majority of Australian consumers still favour traditional news and brand discovery sources More >>
DoubleVerify Launches Industry-First Streaming TV Products To Drive Greater Transparency,Elevate CTV Advertising Quality
Friday, 7 November 2025, 3:33 pm | DoubleVerify
New products, including Verified Streaming TV activation and measurement and “Do Not Air” Automation, empower advertisers to avoid the estimated 15% of Streaming TV spend wasted in low-quality environments and streamline better contextual alignment More >>
DoubleVerify Expands AI-Powered Brand Suitability Measurement Coverage Across Meta Threads
Friday, 17 October 2025, 3:04 pm | DoubleVerify
Expansion brings trusted third-party measurement to Meta’s newest platform, helping brands evaluate contextual relevance and improve campaign effectiveness More >>
DV Expands AI-Powered Brand Suitability Measurement Coverage Across Meta’s Feeds And Reels
Friday, 1 August 2025, 11:04 am | DoubleVerify
New release empowers brands to align DV’s avoidance controls with post-bid measurement across thirty content-level categories—delivering deeper transparency and insights More >>
ANZ Brand Suitability Violations Lowest In APAC According To DoubleVerify’s Global Insights Report
Wednesday, 23 July 2025, 10:46 am | DoubleVerify
As media investments grow more complex, DV’s regional insights provide a critical roadmap for advertisers to reduce waste, boost engagement and drive measurable outcomes in ANZ and beyond. More >>
DoubleVerify Debuts First-Of-Its-Kind Attention Measurement For Social, Launching With Snap
Tuesday, 1 July 2025, 10:25 am | DoubleVerify
The new offering combines DV’s scalable ad exposure data, including key metrics such as viewable time & screen share, with eyes-on-screen ad signals from Lumen Research, creating the most holistic attention solution available for advertisers seeking to ... More >>
DoubleVerify Uncovers ShadowBot Scheme Involving 35 Million Spoofed Mobile Devices
Thursday, 26 June 2025, 12:01 pm | DoubleVerify
DV’s Fraud Lab detected amateur-level fraudster mistakes behind a $2.5M fraud operation targeting CTV and mobile inventory More >>
DoubleVerify Launches News Accelerator Publisher Council To Help Drive Advertiser Investment In News
Tuesday, 17 June 2025, 10:26 am | DoubleVerify
This first-of-its-kind Initiative brings together leading global publishers to advance sustainable monetisation and support advertiser engagement in news environments More >>
DoubleVerify Issues Industry Alert For Ads.txt Exploits
Friday, 23 May 2025, 9:24 am | DoubleVerify
Growing attacks - including DV-identified AI slop scheme, Synthetic Echo - highlight how fraudsters manipulate and exploit ads.txt, as the number of cases now exceeds 100 More >>
DoubleVerify Launches Pre-Screen Safety And Suitability Solution For Google’s Search Partner Network (SPN)
Friday, 9 May 2025, 10:06 am | DoubleVerify
New AI-powered capability enables global advertisers to apply trusted third-party protections across Google’s SPN inventory More >>
DoubleVerify Releases Global Insights Report On The State Of Streaming In 2025
Thursday, 8 May 2025, 1:08 pm | DoubleVerify
DV reveals findings from a separate global survey of nearly 2,000 marketers, which explores how advertisers are adapting their streaming strategies in light of these challenges. More >>
DoubleVerify, IWF Partner To Drive Greater Ad Ecosystem Safety, Fight Online Child Abuse
Monday, 28 April 2025, 9:42 am | DoubleVerify
Partnership gives DV access to IWF’s world-leading tools and datasets, enhancing its protections and helping cut off ad funding to exploitative and illegal content online. More >>
DoubleVerify Launches Content-Level Controls On Meta, Powering Media Quality And Advertising Effectiveness
Wednesday, 19 February 2025, 9:59 am | DoubleVerify
Advertisers can ensure their ads appear in environments that align with their brand, powering media effectiveness and boosting advertising ROI. More >>
DoubleVerify Strengthens Media Quality Authentication On Snap With Brand Safety And Suitability Measurement
Wednesday, 6 November 2024, 9:56 am | DoubleVerify
Global advertisers benefit from DV’s industry-leading, AI-powered classification technology to protect brand equity and gain transparency into Snap inventory More >>
DoubleVerify To Introduce Pre-Screen Content Control On Meta, Strengthening Brand Safety, Suitability, Media Performance
Friday, 11 October 2024, 12:55 pm | DoubleVerify
Global brands gain comprehensive coverage with both pre-screen avoidance and post-bid measurement, further augmenting ad quality controls on Facebook and Instagram More >>
New Research Reveals Link Between High-Quality Digital Ads And Lower Emissions
Friday, 28 June 2024, 10:40 am | DoubleVerify
DoubleVerify and Scope3 found that buying higher media quality impressions resulted in decreased carbon emissions of nearly 65 thousand metric tons of CO2 emissions in 2023 showing the sustainability benefits of smart digital advertising More >>
DoubleVerify Launches Transparency Centre To Fuel Industry Education And Foster Digital Trust
Monday, 24 June 2024, 9:46 am | DoubleVerify
The DV Transparency Centre is breaking open the ‘black box’ of digital media verification by providing comprehensive educational resources, tackling industry misconceptions, and shedding light on trending topics More >>
ANZ Ad Fraud Rate Increases By 14% According To DoubleVerify’s 8th Annual Global Insights Report
Wednesday, 19 June 2024, 10:32 am | DoubleVerify
DV, the industry leader in media measurement and performance, unveils findings from its annual Global Insights Report More >>
DoubleVerify Research Reveals Retail Media Is An Opportunity For Safe Engagement Despite Some Viewability Challenges
Wednesday, 22 May 2024, 9:26 am | DoubleVerify
Retail media exceeds benchmarks on brand suitability, fraud, and engagement potentially fueling higher-performing ads More >>
Imran Masood Promoted To Vice President, Country Manager AUNZ At DoubleVerify + Bolsters APAC Leadership Team
Monday, 13 May 2024, 9:27 am | DoubleVerify
DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced a robust lineup of strategic leadership appointments in the APAC region. More >>
