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Greenlight - Latest News [Page 1]
Women challenging assumptions in construction sector
Monday, 11 May 2015, 9:56 am | Greenlight
Winners of the inaugural Hays NAWIC Excellence Awards have been hailed as “courageous leaders who are passionate about changing the construction sector” during last night’s awards ceremony at the Rydges Latimer in Christchurch. More >>
Facebook Users Would Be Willing to Pay To See No Ads
Friday, 26 July 2013, 3:42 pm | Greenlight
Greenlight Poll Shows Facebook Users Would Be Willing to Pay $10+ to See No Ads At All More >>
Google’s “Enhanced Campaigns”–A challenge for advertisers?
Friday, 8 February 2013, 10:07 am | Greenlight
London, 7 February 2013 – Leading London-based digital marketing agency, Greenlight, says Google‘s “Enhanced Campaigns”, will prove a challenge to advertisers, the biggest being that of how third party tracking solutions can integrate into it. ... More >>
Facebook Ad Revenues Are Up - But Is Trajectory Sustainable?
Friday, 1 February 2013, 9:22 am | Greenlight
Facebook has confounded critics who thought it would be incapable of making money from the rapid growth of mobile device usage. Not only has it revealed a strong performance in Q4 with revenues up 40%, its mobile ad sales have more than doubled on the previous ... More >>
Facebook’s Graph Search – A story of ‘Three’ Halves
Wednesday, 16 January 2013, 11:00 am | Greenlight
Further to speculation that has been building up over week, Facebook has today announced an addition to its social network - a smart search engine it has called ‘‘ Graph Search ’. It will allow people using Facebook to more quickly find answers to questions ... More >>
Google’s Mortgage Comparison Little Threat To Incumbents
Thursday, 13 December 2012, 9:35 am | Greenlight
London, 12 December, 2012 – Leading independent digital marketing agency, Greenlight , says Google’s latest entry into mortgage comparison poses little threat to incumbents in its current form. It bases this on how things have played out in the car insurance ... More >>
Google’s Remarketing for Search could have huge impact
Thursday, 29 November 2012, 9:56 am | Greenlight
Marketers urged to get on board with Google’s latest Remarketing for Search product or get left behind More >>
Facebook ad revenue slowdown – a mobile problem
Saturday, 28 July 2012, 1:35 pm | Greenlight
London, 27 July, 2012 – With Facebook’s inaugural results perceived as being underwhelming, and Facebook looking to mobile to grow revenues, the challenge of how it monetises people’s usage of its network over mobile phones continues to ... More >>
44% of people would ‘never’ click on Facebook sponsored ads
Friday, 18 May 2012, 9:33 am | Greenlight
A global survey undertaken by leading independent digital marketing agency, Greenlight, reveals 30% of people 'strongly distrust' Facebook with their personal data whilst 44% say they would ‘never’ click on Facebook sponsored ads, all of which indicates ... More >>
Google and Facebook both front and centre in 'social search'
Friday, 11 May 2012, 10:35 am | Greenlight
Findings from a survey undertaken by leading independent digital marketing agency, Greenlight, indicate that Google+ might be more successful than most have initially speculated and that Facebook could potentially capture close to a quarter of the ... More >>
Ultra Light Plane in New Zealand
Saturday, 25 February 2012, 8:18 pm | Greenlight
Press release, 24 February 2012 GreenLight WorldFlight January – March 2012 Slovenian Pilot Matevz Lenarcic Planning to Land His Ultra Light Plane in New Zealand Slovenian pilot Matevz Lenarcic has been flying his Virus SW, an ultra light plane made by ... More >>
Google tipped to overtake Yahoo display advertising
Wednesday, 18 January 2012, 2:09 pm | Greenlight
London, 17 January 2012 – Leading specialist search and social marketing agency, Greenlight, expects search giant Google to overtake Yahoo and become king of display advertising by the end of the year. Greenlight also predicts 2012 will be will be ... More >>
Well known news sites are early winners with Google’s Panda
Friday, 15 April 2011, 9:25 am | Greenlight
Early data from leading independent search marketing specialist and technology firm Greenlight, reveals big winners and losers, visibility-wise, from Google’s Panda algorithm update – designed to improve Google’s ability to detect and devalue ... More >>
Sites urged to clean up content before Google’s ‘Panda'
Friday, 11 March 2011, 3:48 pm | Greenlight
London, 11 March, 2011 - Hot at its heels of an algorithm update to combat duplicate content last month, Google has followed up with “Panda”, another algorithm change that hits purveyors of “low quality content.” Generally perceived to be designed ... More >>
Google algorithm update slams duplicate content
Friday, 4 February 2011, 10:41 am | Greenlight
London, 3 February, 2011 – Just last month, leading search marketing specialist and technology firm, Greenlight, pointed out in its 2011 top 10 predictions for natural and paid search , that among other things, search engines would take an even more ... More >>
Google Instant’s ‘blue arrow’
Saturday, 2 October 2010, 12:39 pm | Greenlight
This morning, leading search specialist and technology firm, Greenlight, observed that Google has introduced keyboard navigation into its Google Instant search results. The first result in the search engine results pages (SERPs) now has a blue arrow ... More >>
Google’s new trademark policy
Saturday, 25 September 2010, 5:04 pm | Greenlight
Last week Google announced it would be rolling out a new trademark policy in the UK (to replicate that of the US). Matthew Whiteway, Client Services Director at Greenlight, a specialist search and social marketing consulting and technology firm, says this ... More >>
