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Mosh Social Media - Latest News [Page 1]

Time running out for NZ businesses using free Facebook

Thursday, 9 November 2017, 10:31 am | Mosh Social Media

Time is running out for New Zealand businesses using Facebook, according to a new survey of nearly 24,000 pages which reveals the effects of the platform tightening its grip on free marketing. More >>

An Open Letter to Advertisers in New Zealand

Thursday, 10 September 2015, 1:43 pm | Mosh Social Media

One of the most anticipated native advertising platforms and the latest to grace our shores is here – please don’t break it . More >>

Take a jab and give a right hook

Monday, 7 September 2015, 4:16 pm | Mosh Social Media

Social media is a pretty fantastic place for activists, lobby groups, causes and people who feel strongly about a subject. It allows people to campaign with a cause, and if they they're smart, they can reappropriate a negative conversation. That's ... More >>

The Queen On Twitter

Monday, 27 October 2014, 1:47 pm | Mosh Social Media

The Queen has sent her first tweet from the British Monarch Twitter account in front of an invited audience at the Science Museum in London whilst opening the Information Age exhibition. More >>

Who is in charge of our data? Facebook or the government?

Tuesday, 14 October 2014, 1:08 pm | Mosh Social Media

The Drug Enforcement Administration in the States is in the news for setting up a fake Facebook page for Sondra Arquiett who was arrested in a cocaine case. The agent, Timothy Sinnigen, obtained photos from her seized mobile phone and posted pictures ... More >>

Jacinda Ardern's use of social media | MOSH-Byte

Thursday, 25 September 2014, 4:58 pm | Mosh Social Media

Following Labour's crushing defeat in the election last weekend, the race is on for their party leader. More >>

Silence your mother's calls at your peril

Tuesday, 26 August 2014, 2:38 pm | Mosh Social Media

Don't ignore your mother. Particularly when your mother is Sharon Standifird. She's no slouch on setting her mind to something having served in the Gulf War and climbed Mount Kilimanjaro. That should have been a bit of a heads up to son Bradley who, ... More >>

Complexities of Israel and Gaza: Should celebrities comment?

Thursday, 7 August 2014, 1:31 pm | Mosh Social Media

In April 2003 I spoke to one of my friends of the phone. I was working as a sports trader in London, he as a fighter jet pilot in the RAF. He was serving in Iraq and sounded exhausted from patrolling the skies for hours on end. More >>

Study could be used to counter high suicide rates

Thursday, 31 July 2014, 3:52 pm | Mosh Social Media

Should social media companies such as Facebook and Twitter be subject to moral obligations with regards to their customers' mental health? In the wake of the furore following the “Emotional Contagion” study carried out by Facebook themselves, the question ... More >>

Jay Z, Beyoncé and Solange: In-Law relationship management

Wednesday, 21 May 2014, 1:55 pm | Mosh Social Media

For years celebrities, who initially were mainly politicians and sports stars, were able to operate without close scrutiny - with just photographs in the paper as windows into their private lives. Whilst a photo can look compromising, there is always the ... More >>

Facebook's Unbundling Gathers Momentum

Tuesday, 29 April 2014, 3:30 pm | Mosh Social Media

All the signs are there for Facebook to unbundle itself and stand as a series of apps and sites catering for specific needs: Instagram for photos, Messenger for chatting and email, Search and the lesser known but canny Paper. Paper is a series of stories ... More >>

US Airways Twitter Scandal: Whoops, sorry about that

Thursday, 17 April 2014, 4:43 pm | Mosh Social Media

Jenny Rudd, Head of Content at MOSH, New Zealand's leading social media agency comments on the pressure to be perfect for social media community managers following the pornographic image posted on the US Airways Twitter feed. More >>

NZSOMO 2014 promises to be biggest of its kind in NZ

Monday, 7 April 2014, 3:32 pm | Mosh Social Media

The itinerary for the 2014 Social Media forum #NZSOMO has been announced. The big four are all represented with talks from Facebook, Twitter, Google and LinkedIn. The event will be held at the Viaduct Events Centre in Auckland on 30th June 2014 ... More >>

Would I Livr To You?

Tuesday, 1 April 2014, 2:19 pm | Mosh Social Media

Jenny Rudd, Head of Content at MOSH, New Zealand's top social media agency spots a April Fool's Day gag running for the last month More >>

On the #nomakeupselfie Facebook campaign

Wednesday, 26 March 2014, 3:05 pm | Mosh Social Media

Last week my Facebook feed started to get clogged up with fetching pictures of friends with no make up on. The campaign had started with #beatcancer under each picture and encouragement for others to follow suit and raise awareness. Cancer Research ... More >>

The power of the RT for business

Tuesday, 25 March 2014, 4:53 pm | Mosh Social Media

The moment Twitter crashed on Oscars night will go down in history as it tried to cope with the retweets of Ellen DeGeneres’ star studded selfie. Retweeting is a vital part of interaction on Twitter and is a particularly useful tool for business. ... More >>

Blurred lines of social media in journalism

Wednesday, 5 March 2014, 3:58 pm | Mosh Social Media

Jenny Rudd, Head of Content at MOSH, New Zealand’s top social media agency comments on the role of social media in the life of a journalist. More >>

How important is content driven SEO?

Friday, 28 February 2014, 4:30 pm | Mosh Social Media

Google is ever more sophisticated at picking sites which creep up the rankings and sit on the throne - page 1 of a search. Never has quality content been so important in determining your rank, according to Julian Thompson, Head of Digital at MOSH, ... More >>

Don’t Shout, Listen

Wednesday, 29 January 2014, 1:40 pm | Mosh Social Media

Traditional marketing methods are obsolete on social media according to Julian Thompson, Head of Digital Media at Mosh. ‘We operate on the assumption that unless the customer is actually choosing to get involved by giving permission or ‘liking’ an ad, ... More >>

Mosh offer New Year’s Resolutions in world of social media

Thursday, 23 January 2014, 12:48 pm | Mosh Social Media

This year will be a year of doing things properly in the world of social media according to Jeremy Marks, Head of Strategy at Mosh. ‘New Zealand has always been a bit behind the pace compared to the rest of the world when it comes to social media marketing ... More >>





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