Nielsen Media Research - Latest News [Page 1]

Nielsen Digital Ad Ratings Now Available in New Zealand

Wednesday, 18 January 2017, 10:13 am | Nielsen Media Research

Nielsen Digital Ad Ratings Now Available in New Zealand 18 JANUARY 2017, AUCKLAND – Nielsen, a leading global provider of information and insights into what consumers watch and buy, today announces a major step forward for the digital measurement of ... More >>

Nielson Consumer confidence index Q2 2016

Thursday, 4 August 2016, 10:33 am | Nielsen Media Research

AUCKLAND, 4 AUGUST 2016 – In the latest Nielsen Global Survey of Consumer Confidence and Spending Intentions, New Zealand consumer confidence lessened in the second quarter at an index of 96, slightly below the optimism baseline score of 100. The score of ... More >>

Stuff audience numbers surpass 2 million

Friday, 15 April 2016, 10:50 am | Nielsen Media Research

Latest Nielsen Online Ratings figures show Stuff has broken a new record, reaching a unique audience of 2.015 million* in March and reinforcing Stuff’s position as New Zealand’s leading digital brand. More >>

Engaging New Zealand Sports Fans

Monday, 4 April 2016, 11:23 am | Nielsen Media Research

AUCKLAND, 4 APRIL 2016 – New Zealanders have moved away from some traditional team and individual sports towards a personal focus on health and wellbeing. New data from Nielsen and BrandAdvantage shows that walking now occupies the number one sports ... More >>

How Digital is Driving Car Sales

Thursday, 7 May 2015, 10:41 am | Nielsen Media Research

AUCKLAND, 7 MAY 2015 - Three-quarters of a million New Zealanders plan to buy a car over the next year and most (78%) of them are reaching for their keyboards to help them make a purchase decision. More >>

Nielsen: Used Vehicles In Demand For New Zealand Consumers

Tuesday, 22 April 2014, 11:39 am | Nielsen Media Research

Nielsen: Used Vehicles In Demand For New Zealand Consumers Planning To Buy A Car In The Next Two Years More >>

Earthquake Sites Reach Over a Third of Cantabrians

Tuesday, 7 August 2012, 9:37 am | Nielsen Media Research

Earthquake Sites Reach Over a Third of Cantabrians Auckland, New Zealand (Tuesday 7 August 2012) – Latest figures from Nielsen, a leading global provider of information and insights, show earthquake information websites are reaching over a third of online ... More >>

New Zealand Consumer Sentiment

Wednesday, 18 July 2012, 6:37 pm | Nielsen Media Research

Auckland, New Zealand (18 July 2012) – New Zealand consumer confidence remained at 91, the current global average, in Q2 2012 which was down six index points from the same time last year (Q2 2011), according to Nielsen, a leading global provider ... More >>

New Zealand Consumer Confidence Index Remains Low

Monday, 1 August 2011, 12:43 pm | Nielsen Media Research

The latest findings from Nielsen’s Global Online Consumer Survey for the second quarter of 2011 shows that New Zealand consumer confidence remains relatively low despite increasing two index points compared to the last quarter. In addition Australia ... More >>

Political Leaders Are Fuelling Online Discussion

Wednesday, 1 June 2011, 12:25 pm | Nielsen Media Research

With the national election not far away, our political leaders are starting to generate their fair share of online chatter; and it’s very much a combination of ‘brick bats and bouquets’. These online conversations about John Key, Phil Goff, and the ... More >>

Nielsen Appoints Gai Le Roy to APAC VP of Research

Thursday, 29 July 2010, 12:25 pm | Nielsen Media Research

The Nielsen Company’s Asia Pacific online division has today announced the appointment of Gai Le Roy to the role of Vice President Research – Audience Measurement, effective immediately. Le Roy, who has worked in the media research sector for the past 20 ... More >>

1.8 Million Kiwis Interact Via Social Networking

Monday, 19 July 2010, 10:08 am | Nielsen Media Research

AUCKLAND, 19 JULY 2010 — Online New Zealanders are increasing their participation in social media at a rapid rate, with content sharing the most popular social media activity, according to findings from Nielsen’s 2010 Social Media Report, released ... More >>

Kiwi Confidence Rebounds

Thursday, 12 November 2009, 2:50 pm | Nielsen Media Research

As consumers recover from the global recession, work/life balance is now a bigger concern than the economy More >>

New Zealanders Vow To Stick To Thrift

Wednesday, 10 June 2009, 10:51 am | Nielsen Media Research

Auckland, 09 June 2009 — Many New Zealanders who have tightened their purse strings in the last year plan to keep them that way permanently, according to the latest Nielsen Global Consumer Confidence Survey. More >>

How Men And Women Cope In A Recession

Tuesday, 9 December 2008, 1:48 pm | Nielsen Media Research

Auckland, New Zealand 9 December 2008: As the world grapples with a global recession and financial markets remain volatile, many people are reminding themselves that money can’t buy happiness. Men however, beg to differ. More >>

Kiwis take ‘wait and see’ approach to minor ills

Thursday, 11 September 2008, 2:05 pm | Nielsen Media Research

September 10, 2008, Auckland, New Zealand: New Zealanders are taking a ‘wait and see’ approach to minor ailments rather than purchasing prescription medication as soon as they start to feel unwell according to an global online survey by The ... More >>

First-Of-Its-Kind Service Measures Internet ‘Buzz'

Tuesday, 27 May 2008, 10:50 am | Nielsen Media Research

Nielsen Online has today launched its highly anticipated Nielsen Online BuzzMetrics service which will provide New Zealand’s first measurement and analysis of online consumer-generated media (CGM) on Internet forums such as message boards and blogs. More >>

Top Sites for February 2008 - Business Managers

Tuesday, 18 March 2008, 3:11 pm | Nielsen Media Research

A website ranking of the top ten channels in Nielsen//NetRatings' Market Intelligence NZ domestic traffic showing the sites that attract the highest percentage of people who list their occupation as a business manager or executive, for the month of February ... More >>

Word-Of-Mouth The Most Powerful Selling Tool

Tuesday, 2 October 2007, 9:46 am | Nielsen Media Research

Traditional Media Advertising Still More Credible Worldwide Than Ads on Search Engines, Web Site Banners and Mobile Phones Blogs – a reliable source of information for North Americans and Asians More >>

Readership Rockets

Friday, 17 August 2007, 11:07 am | Nielsen Media Research

Fastest Growing Magazine Shows No Sign of Slowing Down Hot on the heels of the circulation figures announcement, the release of the National Readership Survey today (17 August) provides yet more evidence of the super sonic growth of consumer interest in healthy ... More >>

 

 
 
 
 
 

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