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Covid-19 Sees Surge In Trade Mark Innovation

Saturday, 11 July 2020, 7:11 am | Zone Law

Widespread redundancies and the need for businesses to re-invent themselves in a Covid-19 New Zealand has led to a spike in trade mark applications from Kiwi businesses particularly in Auckland, a leading local trade mark law firm reports. Speaking at ... More >>

Tuatara stoush demonstrates court of public opinion rules

Wednesday, 16 November 2016, 12:16 pm | Zone Law

The recent social media backlash against attempts by brewer Tuatara to trademark the terms 'kapai' and 'amarillo' demonstrates that some IP law firms may be out of step with the fact that public opinion can be more powerful than the courts. More >>