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Colmar Brunton - Latest News [Page 3]
Whittaker’s ‘unbeatable’ as NZ’s most loved brand
Monday, 21 September 2015, 11:04 am | Colmar Brunton
Whittaker’s ‘unbeatable’ as NZ’s most loved brand The All Blacks may have a shot of becoming the first team ever to win consecutive Rugby World Cups but they can’t top a seemingly unbeatable Whittaker’s as New Zealand’s most loved brand. ... More >>
Modern day multi-tasking – online on the toilet
Tuesday, 25 August 2015, 11:22 am | Colmar Brunton
It’s OK to be online on the toilet but not at the dinner table and if you are having trouble getting your partner’s attention in bed it could well be because they are on their smartphone, if a new survey on digital attitudes and etiquette is anything ... More >>
Gender gap in Mother’s Day celebrations
Thursday, 7 May 2015, 12:27 pm | Colmar Brunton
Men are more cynical about Mother’s Day and are less likely to celebrate it than women, according to a new survey. The Colmar Brunton Mother’s Day Insights survey found one in two Kiwis (52%) have specific plans for Mother’s Day on Sunday 10 ... More >>
Air New Zealand tops reputation index
Friday, 1 May 2015, 10:05 am | Colmar Brunton
Air New Zealand has soared to the top of the first annual Colmar Brunton Corporate Reputation Index, published this morning in the National Business Review. The airline beat fuel retailer Z Energy for the honour, while Fisher & Paykel Appliances, ... More >>
Kiwis take to technology to beat the Christmas rush
Friday, 19 December 2014, 3:03 pm | Colmar Brunton
With the Christmas shopping rush in its final week, new research confirms that Kiwis are increasingly more reliant on technology to shop and are even becoming less resistant to the idea of contactless payment using a mobile phone. More >>
The Kiwi Christmas – gift vouchers and an artificial tree?
Tuesday, 2 December 2014, 3:17 pm | Colmar Brunton
The majority of Kiwis will make do with artificial Christmas trees, won’t send Christmas cards by post and will be happy with gift vouchers rather than actual presents this year. Those are among the insights from the latest Colmar Brunton research which ... More >>
Consumers ahead of business in attitude to sustainability
Tuesday, 11 November 2014, 3:36 pm | Colmar Brunton
Consumers are ahead of business when it comes to their attitude towards sustainability and it affects consumer decisions more than businesses seem to realise, according to Colmar Brunton’s 2014 Better Business Report More >>
Christchurch Cathedral – Research says restoration
Monday, 3 November 2014, 9:00 am | Colmar Brunton
The fate of Christchurch Cathedral has become a subject of real concern to the residents of Christchurch, a view that will challenge the owners of the Christchurch Cathedral to seriously reconsider their decision to demolish this iconic building to make way ... More >>
Kiwis embrace multiscreen lifestyle
Friday, 3 October 2014, 9:54 am | Colmar Brunton
Kiwis are embracing a multiscreen lifestyle with new research revealing exactly how they juggle their lineup of screens. More >>
Kiwis’ love of mobile shopping grows
Monday, 1 September 2014, 12:20 pm | Colmar Brunton
Kiwis’ love of mobile shopping grows Kiwis’ use of mobile devices to shop is growing apace, but mobile shoppers are becoming less likely to be influenced through Facebook and more of them are inclined to reject shopping apps. A newly released ... More >>
Kiwis snub brands and companies on social media
Monday, 7 July 2014, 8:43 am | Colmar Brunton
At a time when marketers are investing more than ever in social media campaigns, Kiwis’ engagement with brands and companies on social media appears to be on the slide. A newly released Colmar Brunton survey on the social media habits of New Zealanders ... More >>
ANZAC Day will matter to future generations
Tuesday, 13 May 2014, 9:45 am | Colmar Brunton
Young Kiwis say ANZAC Day will matter to future generations Young New Zealanders are proud of the way Kiwis celebrate ANZAC Day and believe it will remain important to future generations, according to new research released following this year’s ... More >>
Multi-screen marketing set to dominate in 2014
Wednesday, 18 December 2013, 3:58 pm | Colmar Brunton
Kiwi marketers will need to focus on multi-screen, multi-device marketing drives to keep up with global trends in 2014 according to Colmar Brunton CEO Jacqueline Ireland. More >>
Kiwis embrace mobile shopping
Monday, 25 November 2013, 3:05 pm | Colmar Brunton
Kiwis are increasingly relying on their smartphones and tablets for shopping, with more than half of mobile shoppers influenced by some form of online promotion and a majority admitting to a practice known as “showrooming”. More >>
New Zealand social media momentum driven by images
Thursday, 3 October 2013, 9:22 am | Colmar Brunton
The lure of engaging images is having a growing impact on Kiwis’ social media channels of choice, according to recent Colmar Brunton research on the social media landscape in this country. More >>
Lying, Cheating And Stealing - Kiwi Adults Bad Example?
Monday, 14 January 2013, 12:01 pm | Colmar Brunton
Kiwi adults readily admit to lying, cheating and stealing in a recent Colmar Brunton survey, raising questions about the type of example they are setting for the country’s youth. More >>
Buying a house, losing weight and moving overseas Kiwi goals
Sunday, 30 December 2012, 9:06 am | Colmar Brunton
Aucklanders are the most likely to want to buy a house, Christchurch folk just want less stress and women are more likely to set themselves health conscious goals in 2013, according to the 2013 New Year’s Survey from Colmar Brunton Research. More >>
Men likely to spend more on their partners this Christmas
Monday, 17 December 2012, 5:20 pm | Colmar Brunton
New Zealand men intend to spend almost $100 more than women on their partner’s Christmas present this year, according to the results of Colmar Brunton’s Christmas Survey 2012 released today. More >>
Young Kiwis OK With Lying, Cheating And Stealing
Wednesday, 21 November 2012, 9:31 am | Colmar Brunton
The vast majority of young Kiwis admit lying, cheating and stealing, and almost 90% of them find it acceptable, according to a newly released Colmar Brunton Youth survey. More >>
Kiwis lack knowledge about effects of chemicals on skin
Monday, 9 July 2012, 5:37 pm | Colmar Brunton
Most Kiwis have little knowledge of the ingredients in everyday products that come into contact with their skin, despite nearly two thirds of households have someone suffering from a skin condition, according to a recent survey by Colmar Brunton. More >>
