Colmar Brunton - Latest News [Page 4]
Wool better than synthetic any day, say Kiwis
Thursday, 19 January 2012, 3:24 pm | Colmar Brunton
New Zealand’s 30 million-plus sheep will be pleased to know Kiwis rate wool carpets way above man-made imitations. In a blind sensory study carried out by Colmar Brunton late last year, 70% of people said they preferred wool over synthetic. More >>
Colmar Brunton reveals digital predictions for 2012
Wednesday, 14 December 2011, 3:43 pm | Colmar Brunton
Colmar Brunton and global partner Millward Brown highlight growing trends in the digital media sector with its predictions for the next 12 months. Among other trends, they believe that gamification, "virtual togetherness" and real-time online decision ... More >>
Rena oil spill blow to Kiwi pride
Tuesday, 1 November 2011, 2:30 pm | Colmar Brunton
The impact of the Rena oil spill could have a far reaching impact on Kiwis’ national pride and export ability, according to a recent survey. More >>
Voters Views On The Budget
Wednesday, 1 June 2011, 2:59 pm | Colmar Brunton
Fewer than five percent of us feel better off after the budget - that's the finding from the latest ONE News Colmar Brunton poll which shows that while spending cuts weren't popular voters felt they were necessary to help the economy. More >>
Kiwis want over a third of our oceans protected
Thursday, 26 May 2011, 10:37 am | Colmar Brunton
New research shows Kiwis want over a third of our oceans protected New Colmar Brunton polling has revealed that New Zealanders want more than a third of our oceans protected in marine reserves – a 100 fold increase on current levels. More >>
Survey finds traditions still very much part of a Kiwi Xmas
Friday, 17 December 2010, 10:26 am | Colmar Brunton
One in three New Zealand households will be leaving milk and cookies out for Santa this year – if he is lucky enough, he may even score himself a beer, according to the Great Kiwi Christmas survey conducted by Colmar Brunton. More >>
7 out of 10 Kiwis want to prepare for peak oil
Friday, 27 August 2010, 9:49 am | Colmar Brunton
Research from Colmar Brunton released today finds the Government's draft energy strategy does not deliver the action that the majority of New Zealanders want for securing access to affordable alternatives to petrol and diesel in the future, as cheaper, ... More >>
On the digital road to the future
Tuesday, 24 February 2009, 10:44 am | Colmar Brunton
Why should business care about the digital space and the pace at which it's accelerating? There's one fundamental reason – in this new era businesses no longer control their brands, whether those are consumer brands or a personal reputation. The consumer ... More >>