It's off to work we go
HiHo is the long-held idea of two friends joining forces in a design collaboration. While individually we have our own successful businesses, the desire and success of collaborating on a couple of projects encouraged us to take the idea further in order to give our clients our joint experience and design abilities.
We're calling this adventure HiHo because it's all about heading off to work with a song in our heads, and collectively we're the same age, experience and share the personality traits of all seven dwarves. But we are of medium height. We could have just as easily called this business ‘Old car money pit' or ‘Eighties Synth Music' after the era we studied design and flatted together, neither of which rolled off the tongue as well as HiHo.
We share a belief that design plays an extremely important role in peoples lives, how they interact with, understand or purchase a product or service. We don't believe that design is the exclusive domain of the well-healed – good design should be affordable and accessible to everyone – a philosophy we share with the Modernists. OK, those same Modernists whose chairs cost $5000 each now, but their, and our hearts are in the right place. Good design is about getting it right first, and creating something that endures. Good design needn't cost the earth, and we're not interested in ‘throwaway' culture.
We're not radicals or show ponies, so don't expect pages of BS about brand, focus groups and other four letter words. But we are good with ideas and we enjoy what we do, most mornings leaving our egos at the door.
Wednesday, 2 May 2018, 3:12 pm | HiHo
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