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Parrot Analytics
Global television demand measurement
Parrot Analytics is the leading global content demand analytics company for the multi-platform TV business. With the world's largest TV audience demand datasets, the company currently tracks more than 1.5B daily expressions of demand in over 100 languages from 200+ countries to reveal the content consumers engage with and watch the most across platforms.
As a trusted partner to some of the biggest media companies and content creators in the world, Parrot Analytics optimises content workflows in real time. The company's TV analytics products result in better production, distribution, acquisition and marketing decisions, as well as accelerated SVOD platform success.
Parrot Analytics - Latest News [Page 5]
Parrot Analytics: Inaugural Streaming Quarterly Report Card - Q4 2021
Thursday, 10 March 2022, 6:53 am | Parrot Analytics
Parrot Analytics presents our inaugural Quarterly Report Card on the US streaming industry. This report provides a concise and comprehensive look at where each major player stands, and where they are heading, in this high stakes competition for audience ... More >>
Season Two Of Euphoria More Than Doubled Its Audience As Zendaya Dominates Talent Demand [Parrot Analytics]
Thursday, 3 March 2022, 6:52 am | Parrot Analytics
Season one of HBO’s Euphoria was a surprise breakout hit that gave the network some much needed buzz following the controversial finale of Game of Thrones , and helped series lead Zendaya become an Emmy winner and ubiquitous A-Lister. ... More >>
Discovery Earnings: HBO Max & Discovery+ Combo Set To Rival Netflix And Disney+ [Parrot Analytics]
Friday, 25 February 2022, 6:10 am | Parrot Analytics
As Discovery, Inc. reports what could be its final earnings before officially becoming Warner Bros Discovery, Parrot Analytics has assessed where the new company will stand in the race for streaming and entertainment supremacy. The combined entity is projected ... More >>
Paramount+ Failing To Stand Out Despite Deep Content Reserve From Corporate Parents [Parrot Analytics]
Wednesday, 16 February 2022, 6:27 am | Parrot Analytics
As ViacomCBS prepares to report its latest earnings, Parrot Analytics has found strong demand for the conglomerate’s overall catalog, rising demand for both original and on-platform content for Paramount+, but missed opportunities in leveraging its ... More >>
'The Mandalorian' Crossover Lifted ‘The Book Of Boba Fett’ To New Heights [Parrot Analytics]
Friday, 11 February 2022, 7:36 pm | Parrot Analytics
If episode five of The Book of Boba Fett - effectively a prequel for season three of The Mandalorian - renewed your interest in the spin-off series, you’re not alone. Data from Parrot Analytics found that global ... More >>
‘Encanto’ Closes Out Strong 2021 For Disney+, As Parent Company Looks To Fend Off Warner Bros Discovery In 2022
Thursday, 10 February 2022, 8:19 pm | Parrot Analytics
Disney Earnings: ‘Encanto’ closes out strong 2021 for Disney+, as parent company looks to fend off Warner Bros Discovery in 2022 As Disney reports its latest earnings, Parrot Analytics has found the company stood at or near the top of the industry in ... More >>
Amazon Earnings: 'The Wheel Of Time' Was America’s Most In-demand Series Debut Of 2021
Friday, 4 February 2022, 6:49 am | Parrot Analytics
In Q4 2021 Amazon Prime Video jumped back ahead of Disney+ in the United States race for digital original audience demand after falling to third place in Q3 2021. How did Prime Video bounce back? It was almost entirely thanks to the successful ... More >>
AT&T Earnings: ‘Peacemaker’ And ‘Euphoria’ Maintain HBO Max’s 2021 Momentum Heading Into 2022 [Parrot Analytics]
Thursday, 27 January 2022, 7:01 am | Parrot Analytics
As AT&T reports earnings while waiting to finalize the sale of WarnerMedia to Discovery, Inc., global and US demand for HBO branded originals are surging, following a high growth 2021 for the HBO Max platform. HBO Max’s Peacemaker was the top digital ... More >>
'Attack On Titan' And 'Squid Game' Win Big At 4th Annual Global TV Demand Awards [Parrot Analytics]
Wednesday, 26 January 2022, 6:57 am | Parrot Analytics
Anime and Asian series dominate 4th Annual Global TV Demand Awards, highlighting industry and consumer trends towards international content Japan’s Attack on Titan named most in-demand TV show in the world in 2021, Korea’s Squid Game ... More >>
Netflix Originals Dominate Q4, But HBO Max, Disney+, And Apple TV+ Cut Into Netflix's Market Share [Parrot Analytics]
Friday, 21 January 2022, 7:00 am | Parrot Analytics
Netflix’s global and US digital original demand shares hit record lows yet again in Q4 2021, although the resurgence of its international original content - led by Squid Game and La Casa De Papel - helped keep the losses much smaller than in previous ... More >>
Carson Daly, Martin Kove, And Ryan Eggold Headline Parrot Analytics 2022 Global TV Demand Awards: Virtual Festival
Tuesday, 11 January 2022, 6:51 am | Parrot Analytics
The Voice ’s Carson Daly, Cobra Kai ’s Martin Kove, and New Amsterdam ’s Ryan Eggold headline Parrot Analytics 2022 Global TV Demand Awards: Virtual Festival Behind-the-scenes leaders of The Voice (Audrey Morrissey), Mare of Easttown (Mark Roybal), YOU (Sera ... More >>
Zendaya And The Spider-Men Swing To Top Of Talent Demand Charts Following ‘No Way Home’ Debut [Parrot Analytics]
Thursday, 23 December 2021, 6:38 am | Parrot Analytics
As you know by now, Spider-Man: No Way Home is the biggest blockbuster of the pandemic era, with one of the most successful opening weekends in box office history. Just as the movie has been a boon to Disney’s bottom line, its success has directly ... More >>
Dramatic F1 Finale Vaults Verstappen To Most In-Demand Athlete Worldwide [Parrot Analytics]
Thursday, 16 December 2021, 6:41 am | Parrot Analytics
After overtaking seven time champion Lewis Hamilton on the final lap of the Abu Dhabi Grand Prix to win his first Formula One World Championship, Max Verstappen has become the most in-demand athlete in the world. On Sunday, December 12, Verstappen ... More >>
'La Casa De Papel (Money Heist)' Ends On A High Note, Bowing At The Right Time [Parrot Analytics]
Thursday, 9 December 2021, 8:09 pm | Parrot Analytics
Netflix’s global sensation La Casa De Papel (aka Money Heist ) is going out with a bang. The Spanish heist thriller has been the most in-demand TV show in the world from December 1-5, and has been 110.4x more in-demand than the average show worldwide ... More >>
Demand For Hailee Steinfeld Hits New Heights With Massive Audiences From ‘Arcane’ And ‘Hawkeye’ [Parrot Analytics]
Friday, 3 December 2021, 7:14 am | Parrot Analytics
Hailee Steinfeld is rocketing up the US Talent Demand charts, and has been the second most in-demand actor with US audiences for the last seven days. This has followed her staring in an eclectic trio of highly successful streaming series that have debuted ... More >>
Canadian Content Among Most In-demand Non-US Content With Global Audiences
Thursday, 2 December 2021, 6:58 am | Parrot Analytics
Canada Media Fund renews partnership with Parrot Analytics to track domestic and international demand for Canadian content Los Angeles/Toronto, December 1, 2021 - Canadian TV series accounted for 5.2% of the demand share for all non-US content ... More >>
'The Wheel Of Time' And 'Hawkeye' Trade Top Spot In Worldwide Audience Demand Race [Parrot Analytics]
Wednesday, 1 December 2021, 7:19 am | Parrot Analytics
Amazon Prime Video’s well publicized attempt at “the next Game of Thrones ” and Disney+’s latest Marvel series are in a heated battle to become the world’s most in-demand TV series across all platforms. For the time period November 19-27, ... More >>
‘Arcane’ Skyrockets In Global Demand, Highlighting Netflix Gaming Strategy [Parrot Analytics]
Thursday, 25 November 2021, 6:51 am | Parrot Analytics
Netflix’s Arcane , a League of Legends prequel, is the streaming giant’s latest video game adaptation to take the world by storm, lending credence to Netflix’s long term gaming strategy and highlighting the success of their partnership with ... More >>
‘The Wheel Of Time’ Outpaced ‘The Witcher’ In Pre-release Demand [Parrot Analytics]
Saturday, 20 November 2021, 7:16 pm | Parrot Analytics
Amazon Prime Video’s highly anticipated fantasy adaptation The Wheel of Time is tracking ahead of other recent fantasy series and Prime Video Original hits in global pre-release demand. Global pre-release demand for The Wheel of Time was 13.5% higher ... More >>
Parrot Analytics Reveals Finalists For Fourth Annual Global TV Demand Awards
Thursday, 18 November 2021, 6:54 am | Parrot Analytics
4th Annual Global TV Demand Awards from Parrot Analytics format and finalists revealed – Virtual Festival honoring Industry Revolutionaries to be held February 1-3, 2022 Finalists for most in-demand shows, platform, and talent of 2021 announced for 20 ... More >>
