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Parrot Analytics
Global television demand measurement
Parrot Analytics is the leading global content demand analytics company for the multi-platform TV business. With the world's largest TV audience demand datasets, the company currently tracks more than 1.5B daily expressions of demand in over 100 languages from 200+ countries to reveal the content consumers engage with and watch the most across platforms.
As a trusted partner to some of the biggest media companies and content creators in the world, Parrot Analytics optimises content workflows in real time. The company's TV analytics products result in better production, distribution, acquisition and marketing decisions, as well as accelerated SVOD platform success.
Parrot Analytics - Latest News [Page 9]
Netflix Demand Share Increasing In US And Globally Ahead Of Earnings
Wednesday, 22 April 2020, 7:51 am | Parrot Analytics
Ahead of Netflix’s Tuesday earnings call, Parrot Analytics has found that the streaming giant has experienced steady growth in digital original demand share in both the US and globally since December 2019. In the United States, Netflix’s share ... More >>
'La Casa De Papel' Is The Number One Series In The World
Thursday, 9 April 2020, 7:41 am | Parrot Analytics
Netflix’s global hit series La Casa de Papel (also known as Money Heist) rolled out its highly anticipated fourth season on April 3 only to see it immediately soar to the number one most in-demand series in the world, according to global demand More >>
'The Mandalorian' Was Number One Digital Original In All European Launch Markets On March 24
Wednesday, 1 April 2020, 8:58 am | Parrot Analytics
Parrot Analytics, the leader in content demand data and analytics, has tracked demand for the series The Mandalorian in the seven European markets where the new Disney+ streaming service launched on March 24 and found that it was the number one digital ... More >>
'Saturday Night Live' Study Reveals Demand Driven By Former Cast Members
Monday, 9 March 2020, 8:14 am | Parrot Analytics
US demand for the current season of NBC's Saturday Night Live has been the highest following episodes hosted by former cast members, Parrot Analytics has found. This indicates the SNL fanbase is enthusiastic about seeing familiar faces return to the ... More >>
Apple TV+ led Disney+ in Global Share, Disney+ led in US
Saturday, 1 February 2020, 5:37 pm | Parrot Analytics
For the months of November and December 2019, Apple earned 4.8% of digital original demand share globally, while Disney+ got 4.3%. More >>
Top 10 streaming debuts of Q4 2019
Wednesday, 29 January 2020, 2:40 pm | Parrot Analytics
Apple TV+ series accounted for 6 of the top 10 streaming debuts of Q4 2019 More >>
Game of Thrones' named Most In-Demand TV Show In the World
Wednesday, 22 January 2020, 12:17 pm | Parrot Analytics
NATPE Miami: January 21, 2020 – Game of Thrones was the big winner at the 2nd Annual Global TV Demand Awards presented by Parrot Analytics today during the 2020 NATPE Miami Marketplace + Conference. HBO’s epic series took home the top honor, Most ... More >>
TV legends Meredith Vieira & Jerry Springer joining Awards
Tuesday, 21 January 2020, 8:21 am | Parrot Analytics
Joining host Carson Kressley for the 2nd Annual Global TV Demand Awards taking place tomorrow, January 21, will be two of daytime TV’s most recognizable personalities: Meredith Vieira and Jerry Springer. Presented by Parrot Analytics , the show will ... More >>
Parrot Analytics honoring 'Friends' co-creators
Thursday, 16 January 2020, 9:08 am | Parrot Analytics
LOS ANGELES, CA – January 15, 2020 Parrot Analytics will honor David Crane and Marta Kauffman, co-creators of the perennial fan-favorite TV comedy series Friends, with the Global Iconic Award at the 2nd Annual Global TV Demand Awards taking place ... More >>
Netflix’s ‘The Witcher’ is world's most popular TV series
Tuesday, 31 December 2019, 8:16 am | Parrot Analytics
Netflix is out to an early lead in the highly competitive race for the next Game of Thrones . More >>
Global Demand Share for Netflix Originals Ticks Down
Saturday, 21 December 2019, 10:05 am | Parrot Analytics
Each quarter we analyze the global market share of the leading SVOD services, based on how much demand exists in each market for their original content over the last 24 months. More >>
Announcing Host & Presenters for Global TV Demand Awards
Friday, 13 December 2019, 8:15 am | Parrot Analytics
LOS ANGELES, CA – December 12, 2019 Parrot Analytics has signed TV personality/style expert/author Carson Kressley to host the 2nd Annual Global TV Demand Awards on January 21 at NATPE: Miami. Joining Mr. Kressley as presenters will be actors Martin Kove ... More >>
'The Mandalorian' is the Most In-Demand Show in the World
Wednesday, 4 December 2019, 9:13 am | Parrot Analytics
LOS ANGELES, CA – December 3, 2019 – Disney+’s original series The Mandalorian has made the jump to hyperspace, leaving the competition far, far away. Last week, the series became the most in-demand series in the U.S. . This week, the Star Wars ... More >>
Parrot Analytics to host 2nd annual Global TV Demand Awards
Monday, 2 December 2019, 9:51 am | Parrot Analytics
LOS ANGELES, CA – July 17, 2019 – At a private industry event held in Los Angeles today, leading data analytics company Parrot Analytics announced that it will once again host the Global TV Demand Awards, recognizing the most in-demand TV series ... More >>
Parrot Analytics partners with Guinness World Records™
Friday, 29 November 2019, 1:00 pm | Parrot Analytics
LOS ANGELES (May 1, 2019) – Parrot Analytics, the leading TV content analytics firm specializing in global audience demand measurement, has partnered with GUINNESS WORLD RECORDS to chart the unprecedented demand for the premiere of the eighth and ... More >>
Parrot Analytics partners with Mexico’s Dopamine
Tuesday, 26 November 2019, 3:05 pm | Parrot Analytics
LOS ANGELES, CA – July 30, 2019 – Parrot Analytics, a leading data analytics company that specializes in optimizing TV industry workflows through its global demand datasets and anal-yses, has partnered with Mexico’s innovative development and ... More >>
Canadian content has highest global travelability
Tuesday, 26 November 2019, 8:52 am | Parrot Analytics
LOS ANGELES/TORONTO – September 18, 2019 – Television content produced or co-produced in Canada has the highest rate of global travelability, the ability for local content to attract audience demand outside of the country where it was originally produced ... More >>
Guinness World Records™ 2020 unveils most in-demand TV shows
Monday, 25 November 2019, 4:50 pm | Parrot Analytics
NEW 2020 Edition features popular shows such as Game of Thrones , Stranger Things , and Riverdale More >>
Parrot Analytics names Stephanie Allen Partnerships Director
Monday, 25 November 2019, 4:48 pm | Parrot Analytics
Formerly at Reddit, Buzzfeed, Tumblr, Facebook, and Google, Allen will help media companies and brands navigate the attention economy via Parrot Analytics’ global demand insights. More >>
Parrot Analytics to recognize 2019’s most popular shows
Tuesday, 5 November 2019, 9:24 am | Parrot Analytics
MIPCOM: Cannes, France: October 15, 2019 – At an event held today during the MIPCOM global TV conference, leading data analytics company Parrot Analytics gave attendees a sneak peek of the most in-demand shows of 2019 so far. Parrot Analytics will host ... More >>
